One of my favorite primetime television shows is Dancing with the Stars on ABC. Neilsen Ratings showed that as of last week, Dancing with the Stars was watched in 13.0% of households in the U.S.A. This rating is significantly comparable to the ratings of American Idol on FOX, which has a rating of 14.0% and is played during the same timeslot as Dancing with the Stars. These shows share a timeslot, however are aired on separate nights. Dancing with the stars broadcasts on Monday nights, whereas American Idol comes on Tuesday and Wednesday nights. However, when compared to Moment of Truth, which also airs at 8:00 on Wednesday nights, the ratings are significantly low compared to Dancing with the Stars or American Idol. The ratings of this show come in at 6.6. When it comes to ratings versus share, Dancing with the Starts comes in at 13.0/20.0.

If Dancing with the Stars was aired on a different night, I feel that the ratings would change significantly. For example, if this show was aired at the same time as American Idol, I feel that the ratings would drop so much that show would no longer be in the top 10 most watched shows of the week. In fact, the show would most likely lose the majority of its viewers due to the extreme success of American Idol. If the audience was forced to choose between the two, ratings show that American Idol would be the first choice in most cases. However, if Dancing with the Stars was aired on a Thursday night at 9:00, the ratings may even increase. At this time there is no show on network television that is comparable to Dancing with the Stars. In fact, there is no show that rates even somewhat close to Dancing with the Stars on Thursday nights at all. This is the same scenario as the current timeslot of Dancing with the Stars, so I believe that ratings would either stay the same or increase if it were to move to Thursday nights. Taking into account that the most watched television shows occur between Monday and Thursday nights, I believe that if Dancing with the Stars was moved to Friday nights, the ratings may decrease. Regardless of there being almost no competition for Dancing with the Stars on Friday nights, the ratings would most likely drop due to the decrease in television use on Friday nights all together. This would also apply if Dancing with the Stars were to air during the summer. During weekends and summer months, television use is decreased due to the substitution of other events and activities.

In conclusion, I believe that the time placement of Dancing with the stars is effective in order to gain a significant amount of ratings. However, if were ever to go up against another highly rated show, the ratings would definitely be split up.